FOR IMMEDIATE RELEASE

AESP, INC. ANNOUNCES REORGANIZATION OF SIGNAMAX SALES EFFORTS IN EUROPE

Miami, Florida, January 27, 2004 - AESP, Inc. (NASDAQ: AESP) today announced the formation of a new  organization in Europe to market and distribute the Company’s line of Signamax network connectivity products. The newly formed subsidiary, Signamax GmbH, will be responsible for coordinating the sales efforts for the Company's Signamax line of products throughout Europe, the Middle East and Africa.

Slav Stein, President and CEO of AESP stated, “We believe that the expansion of sales of our Signamax line of products in Europe, the Middle East and Africa will benefit from centralization of our sales and marketing efforts for these products. We will continue to sell Signamax products through our existing European offices and through our exclusive distributors in Russia and the Ukraine. We will also market Signamax products through independent distributors in various countries. In that regard, we have signed distribution agreements and shipped  Signamax products to distributors in the United Kingdom, Austria, Italy, Spain, Switzerland, Poland, Slovenia and Serbia. We are also having discussions with additional distributors in the Middle East, Africa and in other European countries. Finally, to provide timely delivery of Signamax products to customers in Europe, the Middle East and Africa, we are in the process of establishing a Signamax sales and distribution center in Vienna, Austria."

AESP, Inc. designs, manufactures, markets and distributes network connectivity products under the brand name Signamax as well as customized solutions for original equipment manufacturers worldwide. For additional Company information, visit our websites, www.aesp.com , www.Signamax.com and www.Signamax.de.

Safe Harbor Disclosure under the 1995 Securities Litigation Reform Act.

This news release contains forward-looking statements, which involve risks and uncertainties. The Company’s actual future results could differ materially from the results anticipated herein. For information regarding factors that could impact the Company’s future performance, see the Company’s future filings with the U.S. Securities and Exchange Commission, including its Annual Report on Form 10-K for 2002 and its Quarterly Report on Form 10Q for the quarter ended September 30, 2003.

Signamax is a trademark of AESP, Inc. in the United States and/or other countries.

For further information, please contact:                                              AESP, Inc.
Slav Stein, President & CEO                                                              1810 NE 144 Street 
Roman Briskin, Executive Vice President                                           North Miami, Florida 33181 
John F. Wilkens, Chief Financial Officer                                            (305) 944-7710